The company is located at Basix Road, Xinggang Industrial Park, Bazhou City, Hebei Province. It covers an area of 50 mu with a building area of 26,000 square meters. With strong support from the local government, the company successfully achieved the goal of completing registration, construction and production within the same year in 2002, and its scale ranks among the advanced level of the same industry in the world.
At present, the company focuses primarily on the production of drum kits, with 95% of its products exported to more than 20 countries and regions including the United States, Germany, the United Kingdom, Italy, Spain, the Netherlands, Brazil, Canada, Japan, South Korea, Africa and Australia. It has more than 200 employees. Through the unremitting efforts of all staff, the product quality has been recognized by customers worldwide. The company owns independent brands DC and Basix, and cooperates with world-famous brands such as DW, PDP, Roland, Gretsch and Ludwig. Continuous cooperation with these brands helps the company improve product quality standards.
From 2002 to 2011, the company won honorary certificates issued by Yangfengang Town Government for nine consecutive years, including Outstanding Foreign-funded Enterprise, Advanced Tax-paying Enterprise and Advanced Work Safety Enterprise. In 2005, Basix brand drum kits were designated as the official drums for rehearsal, finals and performances of the “First National Youth Percussion Competition” held in Shanghai, and used as prizes for the first and second prizes of the competition, which greatly promoted music education in primary and secondary schools nationwide.
The company has been rated as a pacesetter enterprise in China's industrial industry for many consecutive years, a trustworthy unit for consumers in Langfang, a harmonious enterprise in Bazhou, one of the Top 20 Enterprises in Bazhou, an enterprise with outstanding progress in Bazhou, an advanced enterprise in unit energy consumption and tax contribution in Bazhou. It also won the Special Contribution Award for Outstanding Foreign-funded Enterprises in Bazhou.
The BASIX CLASSIC brand drum won the Most Popular Jazz Drum Award for Teenagers at the 2007 Frankfurt International Musical Instrument Fair in Germany. The commemorative version of BASIX brand jazz drum won the 15th Anniversary Best Commemorative Award at the 2008 Frankfurt International Musical Instrument Fair in Germany.
The company was rated as a National Key Cultural Export Enterprise for three periods: 2011-2012, 2013-2014 and 2021-2022. In 2010, the DC series products of Bazhou Basix Musical Instruments Co., Ltd. won the Red Dot Design Award, the world's top industrial design award. It became the first musical instrument manufacturer in China and even the world to win this honor, representing the highest industrial design level of China's musical instrument manufacturing industry.
Over the years, the company has produced an average of 50,000 to 60,000 drum kits annually, with average annual sales revenue is about RMB 100 million, and average annual tax contributions of over RMB 5 million. The enterprise provides jobs for more than 200 local residents.
2.We have improved our overall strength through cooperation with world-class brands and are capable of manufacturing high-quality products.
3.We have a stable group of customers.
4.We have a clear corporate development strategic goal: build brand image and realize large-scale industrial production.
1.Fully establish a new concept of market competition: compete for business opportunities instead of commodities, compete for value instead of price, compete for standardized operation instead of merely scale, and pursue win-win cooperation rather than exclusive competition.
2.Complete organizational design and human resource planning in accordance with the corporate development strategy to build a stable workforce.
3.Establish scientific management mechanisms. Only efficient and scientific management systems can clarify the division of labor and responsibilities of all functional departments of the company, so as to effectively reduce costs.
4.Establish brand awareness in the industry and form unique brand characteristics. Premium quality can bring higher customer satisfaction and greater profitability for the enterprise.
5.Attach importance to sustainable talent development, optimize training and incentive mechanisms to improve employees' work enthusiasm. Identifying, cultivating and rationally deploying talents is the fundamental way to realize sustainable talent development.
Develop unique corporate culture.